why do I need SEO?

Nowadays, digital marketing is challenging and fast-acting. You need to have information about search engine optimization if you have an established company, are running e-commerce, or just hosting a blog site.

To show how consumers are benefiting from the internet to search for their information, services, and products they need, the following statistics may help. It has been shown that organic searches make up about 94% of all internet traffic, and being at the apex of search engine results such as Google, will redirect 35% of web traffic to your online property. Thus, if your website is not listed on the 1^st page of Google, you are losing a vast share of visitors and potential revenue to the competitors.  

Organic Search Engine Optimization

• More than 5 billion searches are conducted by the Google search engine, daily. 
• The results shown on the 1stpage of Google get 91.5% of web traffic.
• The websites listed in the first position of Google have a 35% click-through rate (CTR) for desktop and 35% CTR for mobile.
• 87% of consumers' buying decision starts with an online search (Retail Dive).
• Being at the apex of organic search results is the top priority of more than 60% of online marketers.
• 40% of online revenue comes from organic search.

Google SEO is composed of three main components;

SEO vs. Paid Ads

• Around 80% of internet usersdo not click on paid results in the search engine result page (SERP)
• Organic search engine optimization (SEO) creates close to 6 times better conversions than paid ads.
• 51% of all web traffic comes from organic search, 10% from paid search, 5% from social media, and 34% from other sources.

Local Search SEO 

• 46% of all Google searches are local
• The "Google 3-pack" (the top three companies shown in the SERPs), appears in more than 90% of local searches
• 76% of visitors searching for a local business will contact that business within a day, and 28% of "near me" searches end up purchasing
• 82% of mobile searches for local businesses use the "near me" search term.

Mobile Search 

• 58% of the 100 billion monthly searches on Google are performed using a mobile device.
• 51% of smartphone users found a new product or service using their phones.
• Mobile marketing is the fundamental part of marketing strategies in more than 65% of companies

Content Marketing& SEO

• The top-ranking pages in Google have an average length of 1,890 words.
• Updating old blogposts with new pictures and content can improve organic search traffic by 2 fold.
• Content marketing is an integral part of about 45% of companies around the world.
• Websites having blog posts receive almost 97% more links.
• Blog posts having pictures receive 97% more traffic.
• About 60% of internet marketers believe that blogging has a crucial role in getting clients and customers.

Video Marketing  

• By using videos on your website's home page, conversions will increase by 86%.
• Visitors prefer to watch a video on your website rather than reading about your product or service.
• Video content will drive traffic to your website almost 50 times more than a text Including a video in a post increases organic traffic from search results by 157%.
• 54% of smartphone user prefer companies whose sites have instructional video content.
• 52% of marketing experts name video as the type of content with the best ROI.
• 75% of visitors agree that demo videos are helpful.

Team Up with an Omaha SEO Expert 

Suppose you are a serious marketer looking for real and sustainable results. In that case, one of the best moves you can make is to put your SEO strategy into the hands of experienced professionals who know how to achieve your aims. Call us today for a FREE consultation.

My SEO agency in Omaha uses proven and safe, methods to move your site to 1stpage of Google. Give me a call at (402)686-3104 to find out how my SEO services can help your business and increase your online property's traffic and revenue. You also can send me an email to request a free consultation.